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About Me
Kathleen Johansen
20 years of experience in marketing and communications leadership in the healthcare and education industries.
Excels in driving growth, acquisition, and retention through customer relationship, omnichannel, search engine, and storytelling marketing strategies.
Directs public relations efforts, managing crisis communications with a 90% positive media sentiment.
Enhances customer experience through the deployment of personalized content strategies across digital platforms.
Expertise
AI
B2B/B2C marketing
Change management
Consumer experience
Crisis communications
Employee engagement
Event planning
Facilitator
Fundraising/grants
Internal communications
Media relations
Mergers and acquisitions, and divestitures
Project management
Spokesperson
Storytelling
Video production
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